NEWS - Wednesday, December 10, 2008


EA Still Has Faith in Mirror’s Edge Franchise

Retail checks have been coming in that indicate EA’s stylish first-person action game Mirror’s Edge has fallen short at retail.

But despite the game’s commercial performance, EA CEO John Riccitiello assured that the company isn’t canning the new series.

"Mirror’s Edge is one that was very strongly reviewed, that one’s going to go forward," said the exec during a conference call. "We’re probably going to look into some issues around the design to make sure strong IP is married with strong business."

Reviews were generally favorable, earning a 78 percent average review score at Metacritic, but the new IP had to go up against a tough slate of more recognizable franchises.

EA has made a point to bring more new IP into its product portfolio, balancing out licensed and older series.

"We’re actually very pleased with a lot of our new franchises this year," said Riccitiello. He added that Spore and MySims have established strong foundations for future installments, and expects Warhammer Online to do well as time goes on.

Riccitiello also categorized the new sci-fi survival horror game Dead Space as a "long-term big winner" for the company.

But if EA knew the economic conditions it was due to face this holiday, perhaps the publisher wouldn’t have relied so heavily on new IP.

"Many times with a new intellectual property, the first edition doesn’t generate the units that subsequent editions could generate," the exec said. "I would argue that in this particular year, the consumer may have been more reticent to take risks that they may otherwise take because of the very clouded holiday.

"I think we’ve established value for EA and value in our franchises. We can build on that in our future."


Source: http://www.next-gen.biz

Site Statistics

Registered Members: 80,947
Forum Posts: 725,969
Xbox One Titles: 6,507
Xbox 360 Titles: 1,086
Xbox 360 Kinect Titles: 95
Xbox 360 Arcade Titles: 586
Original Xbox Titles: 987
Staff Reviews: 2,602
Member Reviews: 10,339
News Articles: 16,557
Screenshots: 39,499
Xbox 360 Achievements: 45,112
Xbox 360 Faceplates: 2,016
Cheat Codes: 1,706

Latest News

Bulwark: Evolution Out Now on Consoles

Bulwark: Evolution Out Now on ConsolesThis major free update, which has already been successfully launched on Steam, brings a new layer of depth, strategy, and innovative gameplay mechanics to the immersive world of Bulwark: Falconeer Chronicles.


Thrustmaster Unveils T.Flight Hotas One

Thrustmaster Unveils T.Flight Hotas OneThrustmaster’s best-seller is back with a new look featuring the official license of Microsoft Flight Simulator. This complete, precise and easy-to-use hands- on throttle and stick (HOTAS) is the ideal companion for Microsoft Flight Sim 2024







See News Archives

Community Forum Activity

KeyWe Giveaway!
Post by Variation-XBA
0 Replies, 26220 Views

2021: XBA is still here
Post by shrew king
40 Replies, 234709 Views

Watch Dogs: Legion
Post by Nato King
0 Replies, 124839 Views

Xbox Series X or S
Post by Nato King
5 Replies, 142550 Views

Spellbreak Grand Magus Pack (3) and Starter Pack (7) Giveaway!
Post by Variation-XBA
0 Replies, 131287 Views

I pay $ 1000! I search the Element 54 Canadian launch Team signaturen Faceplate
Post by Smill
0 Replies, 153878 Views

Xbox one no signal
Post by debrartin
0 Replies, 143339 Views

do you remember?
Post by SnoochyBoochy
3 Replies, 213397 Views

i haz xbox
Post by SnoochyBoochy
0 Replies, 167181 Views

Claiming the first thread of 2020
Post by Kraft
7 Replies, 263450 Views

Important! I pay $ 1000! I search the Sweden launch and the Element 54 Faceplate
Post by Smill
3 Replies, 149181 Views

Squad Up
Post by samslophead
0 Replies, 253718 Views

TERA Skinned Xbox One X Giveaway!
Post by Variation-XBA
0 Replies, 178957 Views

Starfield Release expectations?
Post by DJ tx
4 Replies, 309312 Views

Issue with Xbox live on Xbox home
Post by rcmpayne
0 Replies, 167251 Views

© 2000-2024 XboxAddict.com - All rights reserved. All trademarks are properties of their respective owners.
Xbox is a registered trademark of Microsoft. XboxAddict.com is not affiliated with Microsoft.

Made in Canada
Site Design by Cameron Graphics